The co-creator of Twitter and Blogger has decided that “the internet is simply a giant machine designed to give people what they want.” Here’s what this grand unified theory means and where it came from.
“What the internet is doing now is connecting everyone and everything, every event and every thought, in multiple ways — layer upon layer of connection. Increasingly, everything that happens and everything we do, everyplace you go and check in, every thought you have and share, and every person who liked that thought… is all connected…and it keeps multiplying relentlessly.”
These connections aren’t just proliferating, he said. They’re proliferating in a particular direction. There’s an organizing principle that explains what thrives on the internet and could potentially predict what will thrive in the future: Convenience.
"“Here’s the formula if you want to build a billion-dollar internet company,” he said. “Take a human desire, preferably one that has been around for a really long time…Identify that desire and use modern technology to take out steps.”"